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THE RECRUITING MANAGER'S STARTER PACKAGE |
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Our latest tool is designed to support you in the growth and profitability of your organization. We have packaged up practical, applicable and market proven strategies that are principles to guide you to productivity and profit in your office/company. Business planning for your office/company, business planning for your agents, new and experienced agent recruiting strategies (prospecting, interviewing, and hiring), and much, much more.. This is a must for every manager that recognizes recruiting is their number 1 job.
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The Experienced Agent Business Plan: |
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Do you realize that less than 5% of all agents have a written business plan? Ironically, our business is moving closer to a 5/95 rule every day (5% of the agents doing 95% of the business), interesting correlation, isn’t it? Differentiation as a leader is demonstrated by your competency and leadership. Be different, transfer value, and provide a business plan for your agents. This 5 page business plan will take the agent through a process of discovery and reflection, allowing them to recognize where they are doing well and where they are doing not so well. Based on the discoveries, you and the agent will be able to chart a course for success in the upcoming year.
Note: This business plan is not a “science project” consisting of grinding out numbers, but more focused in an experiential vein. What is the agent doing? What isn’t the agent doing? What are they going to do? (5 pages) |
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The Experienced Agent Business Plan Projections Form |
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This is a simple 1 page document that the agent will complete with your assistance, focused on units closed, average sales price, total sales volume, gross commission income, marketing budget, etc. (1 page) |
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The New Agent Recruiting System |
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This is the most practical, applicable, proven system in the industry that will net incredible new agent recruiting results. One of the critical mistakes I see recruiters and brokers/managers making today is the management of people. Unfortunately you can only manage so many people, but if you have a system that manages the people for you, your capacity grows dramatically. You will be provided the complete step-by-step process that attracts people to the business, enrollment into school, supporting them during the process, and hiring them upon passing their licensing exam.
Put The New Agent Recruiting System in action and watch your results soar through the roof.(45 pages) |
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The Experienced Agent Recruiting System |
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What is your current plan of action and philosophy when recruiting the experienced agent? Are you standing on rooftops blaring to the crowds how great your company? Or, are you offering the transference of skill-sets and value that is a direct result of your competency as a leader? Agents don’t join or leave the company, they join or leave the leader. Are you that leader in your marketplace that every agent wants to work for? Coach, Train and Lead the competitors agents is the recruiting philosophy that gets results today. Feature/Benefit, Trial Close, Handle Objections and Manipulate is the recruiting philosophy and strategy of yesterday. This system will provide you with the overarching path to follow, the initial call scripts, interview dialogue, follow-up strategies and how to coach the competition. Follow this system and you will increase your call to appointment and appointment to hire ratio, dramatically. (13 pages) |
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| Experienced Agent Live-Demo Interview Transcript and Tips |
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The interview process is the time that you will verbalized and demonstrate your value proposition and the experienced agent gets to measure whether you are worth it or not. Brilliance is not demonstrated by what you tell people, but by what questions you ask them that provoke thought, reflection and the facilitation of an agent to make a decision. You will experience the flow of a consultative/coaching interview that is more inspiring for both you and the recruit. The moment you start selling during the interview, you might as well pack it in. Consult and coach, watch what happens! (13 pages) |
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| Experienced Agent Interview Power Point Presentation |
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Eight power point slides that will walk you and the prospect through the interview process. (8 pages) |
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| Brokers, Know The Numbers Workbook |
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You can’t manage what you don’t measure. How will you arrive at your destination if you don’t know where you’re going? Are you reacting or creating? In our daily activities, much of what we do is based on reaction or unconscious, automatic, emotional and non-practical decisions. Not a very healthy way to run a business. It’s critical that you chart a course for your office/company that is inclusive of target numbers in all areas of your business. By creating and following a budget and projections for your office you can observe and measure your activities against a desired result. By projecting your numbers and measuring on a consistent basis, you will notice much quicker, what is working and what is not working. This outline will provide you with the steps necessary and critical numbers to map a plan of action for your office/company charting your course for success. (11 pages) |
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| Know The Numbers Worksheet (Excel With Formulas) |
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Now that you understand the process of budgeting and why it’s critical to budget and project numbers for the year, It’s time to plug your numbers into your spreadsheet and map out the next 12 months with specific, measurable and actionable results identified. (1 page) |
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| Know The Numbers Sample Worksheet (Excel With Formulas) |
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This is a completed worksheet that will serve as a reference point as you complete your worksheet. (1 page) |
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| New Agent Live-Demo Interview Transcript and Tips |
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The New Agent Interview process is dramatically different than The Experienced Agent Interview. There are three critical areas the new agent is most concerned with – training, tools, and management support. This interview is going to take more of the shape of features and benefits, while articulating your ability as a leader to support the agent in implementing all the knowledge they gain and tools available to build a successful real estate career. In this document you will be journey step-by-step through a live interview and provided tips along the way as you create your results proven interview process for new agents. (13 pages) |
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| New Agent Interview Power Point Presentation |
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Eleven power point slides that will walk you and the prospect through the interview process. (11 pages) |
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| The Recruiting Manager’s Case Study |
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Your firm’s success is determined by your ability to attract, inspire, and retain quality agents. This tool provides you with a tool to recognize your barriers, elevate awareness in your job, and remove all obstacles on the path to growth and profitability. In The Recruiting Manager’s Case Study I have gathered the 50 most frequently asked questions I hear from leaders in the real estate industry. After each question, I will take you through a practical dialogue and response that will serve you to experience growth in all areas of your business. (40 pages) |
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| Scripts and Dialogues |
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This booklet will provide you with a further drill-down and focus in The Experienced Agent Recruiting Process and The New Agent Recruiting Process and wraps up with Retention and Leadership Dialogue. (13 pages) |
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| Call and Interview Scripts, Questions, and Objections |
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Your skills are not demonstrated by how well you manipulate a recruit to a decision to join your company. It’s all about a consultative, experiential trust building process that attracts agents to you and your company. This document will list the common questions, concerns, and objections an agent may have, and provides you with the tools to handle anything you encounter during the process. (2 pages) |
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